The process of developing a successful project does not happen overnight. As in any construction, the creation and building of a strong brand takes a thorough vision, hours of thinking and planning, a solid strategy, and most important of all; a talented team of committed people to put it all together.
What’s the market condition?
What are our competitors doing?
What does the buyer want?
Which are the project areas of opportunity?
What are the goals we want to achieve, in what time and how much are we willing to spend to get there?
Sales & Marketing Milestones
Timetable & Budget
What’s our Brand?
What are we offering that makes us better and unique?
What should be the tone, mood and manner of our communication?
Words Tone and Photography Mood.
What’s required to be developed before starting a campaign?
What are the necessary materials to convey the project’s branding, values and attributes?
Materials, Brochure & Website
Print & Digital Ads
Social Media Platforms
Sales Office Environment
How does my communications plan integrates all of my vehicles and assets?
Who am I reaching, and in what timeframe and frequency?
Media Planning & Placement
Online & Mobile Digital Ad Placement
Social Media Strategy & Management
CRM Prospect Management
How do I know what’s working and what’s not?
How do I manage my leads, and convert my prospects into sales?
Media Cost-Per-Lead Analysis
Sales Conversion Efficiency
Social Media Feedback
Digital Campaign Tracking & Optimization